Selling medical insurance might be robust. With new authorities mandates, altering tips, and complicated terminology prospects can shortly get confused. Even if you attempt to be useful to prospects and save them cash, they will get so annoyed they only hold up!
When you need to promote medical insurance insurance policies every day you will see that it is not about being useful. It is not even about saving your prospects cash. You definitely will find yourself doing that to shut the sale; nevertheless, whenever you attempt to be too useful or talk financial savings in your “pitch” you’ll find yourself struggling to make gross sales.
To get prospects to vary their insurance policies or add extra protection I would invite you to think about altering your conventional gross sales scripts into curiosity piquing questions. No longer will you need to “promote” individuals in your insurance policies. You do not should stroll them by way of totally different plan options or do a price evaluation. Instead of going by means of all of that effort, merely get the prospect to see the advantages of taking the subsequent step.
Consider the next medical insurance scripts:
By altering medical insurance I can prevent 20% month-to-month
Would you want to find how one can save 20% month-to-month with simply quarter-hour of your time?
Which one piques your curiosity extra? Which one would compel you to seek out out extra info?
Instead of creating statements and telling your prospects about totally different options, plan advantages, and financial savings get their curiosity and discover out what’s most necessary to them. Stop telling them about deductibles, co-pays and extra, get them to inform you what’s most necessary to them by persevering with to ask questions.
The extra curiosity piquing questions you ask, the deeper you dig, the extra prospects will look to you for assist and WANT to make the change. You will not need to promote them on including extra protection or altering to your organization they may really feel compelled to make the change.
Discover sixty seven curiosity piquing questions and begin promoting extra insurance coverage insurance policies at this time. No longer will you must “promote” you’ll solely should ask questions that get prospects to take motion. Start at present with a FREE H day (sure you possibly can skip forward) gross sales course – www.QuestionsThatSell.com
By Todd T Bates